The Decision Engine
Watches your business across every function, diagnoses what is wrong, predicts what is coming, and tells you the next move, grounded in your own data.
Zrooth Business Automation · Formerly Gensact
Your systems tell you what happened. Zrooth Business Automation decides what to do, then its Business Robots do it. A decision layer that sits above your CRM, ERP and tools, watches the business continuously, flags the risk and tells each team the next move.
Decision Brief
3 Decisions Ranked for This Week
Decide, Then Act
Watches your business across every function, diagnoses what is wrong, predicts what is coming, and tells you the next move, grounded in your own data.
We connect the engine to your CRM, ERP and tools, so it decides on your real data, with the integration, security and governance a business needs.
Business Robots that do not just report numbers: they tell each team the next move and, once approved, carry it out through the tools you already use.
The Architecture
Business Robots · One per Function
The Decision Engine
Your Stack · The Systems You Already Run
Grounded in your own data · evidence-backed · explainable · your data stays yours
The Difference
Sales
DashboardRevenue is up 12% this quarter.
RobotClose these five deals this week: your highest-value opportunities going quiet.
Finance
DashboardCash flow and receivables, on a report.
RobotDelay this investment and chase this receivable now.
Marketing
DashboardChannel analytics and spend, by source.
RobotMove budget from the channel that has stopped converting to the one producing pipeline.
Leadership
DashboardA folder of dashboards to open each morning.
RobotThe three decisions that matter this week, ranked, with the reason and the cost of waiting.
Illustrative of what each Robot recommends, not live figures.
Meet the Business Robots
Each Business Robot is a decision agent for one function, running on the platform. Giving it a voice or a body is optional; the judgement is the product.
The deals to work today, not a pipeline to stare at.
Ranks the accounts to prioritise, flags cooling deals with a rescue play, and names the leads to stop chasing.
See the Sales Robot →Where the next rupee of spend should go, and why.
Reads every channel against the pipeline it actually produces and recommends where to move budget, what to pause and what to double down on.
See the Marketing Robot →The decisions that matter this week, ranked.
Reads across sales, finance, marketing and people and hands leadership one short brief, each item with its evidence and the risk of doing nothing.
See the Executive Robot →Cash, receivables and spend, read as decisions.
Inventory, procurement and delivery, read as decisions.
Workload, attrition and hiring, read as decisions.
What a Robot Never Does on Its Own
The Platform
Your business, summarised each morning across every function.
Ask your business anything and get an answer grounded in your own data.
A chatbot for your website that answers visitors and drops leads into your CRM.
Leads, pipeline and an activity timeline: one source of truth.
Campaigns and AI-drafted content across channels.
Post roles; an AI interviews each candidate and writes a fit assessment.
Audit your pages and fix the on-page basics.
Business email and drive, included free, and your data stays exportable.
Our Moat: The People Behind the Robots
Software alone does not run a business. With Zrooth Business Automation you also get qualified people dedicated to your company and your project. We train them ourselves, and we train them to think like entrepreneurs, not employees, so they already know what you need from them.
Qualified people assigned to your company and your project, not shared across a pool. They learn your business once and stay with it.
We train them from the owner’s side of the desk: what the business earns, what it costs and what moves it, not just the task in front of them.
Because they think like owners, they work to your outcomes: revenue, time saved and cost, so you do not have to spell out every step.
They are trained on the same AI tools and Business Robots you run, so the people and the platform work as one team from day one.
Every one of them has built, costed and automated real processes on live businesses, with a written work record to show for it.
Start with one dedicated person and grow the team as the work grows, without the cost and delay of hiring for every department.
How It Grows with You
Connect your data and see the business clearly.
Prioritised recommendations, with evidence.
Approve, then execute through your systems.
Control, audit and reporting.
Packages are configured to your business. Pricing is scoped per engagement in a written plan.
The Lowest-Risk Way In
One department
Start where a decision matters most: sales, marketing or the executive brief.
Two data sources
Connect two real systems, enough to be real and small enough to move fast.
One Business Robot
A single decision agent, live on your data, for that function.
Human approval only
Nothing runs on its own. Every recommendation is yours to approve, change or reject.
One agreed success metric
We define what "worked" means before we begin.
A fixed fee
One clear fee for 30 days. No open-ended engagement.
Connect and configure
Connect two data sources, configure the Robot and agree three decision workflows and the success metric.
Live decisions
The Robot produces decision briefs on your real data; your team approves, changes or rejects them.
Review and decide
Measure against the agreed metric and decide whether to expand, with no obligation.
For businesses that want to run lean, and for AI Entrepreneurship Programme alumni building their own. Tell us your systems and the outcome you want; we bring the platform, the engineers and the plan.